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New Holland Agriculture

Ready to Demo

New Holland Agriculture is a global manufacturer of farming and ranching equipment with a reputation for innovation and reliability. Equipment is sold, and serviced in the United States and Canada by a network of over 1,000 dealers.


Each year New Holland runs several product demonstration programs through its dealer network. The programs provide potential and existing customers with the ability to see and test the equipment in real world situations before making a purchase. Dealers receive reimbursements or credits based upon specific demonstration criteria.

Visual Impact Group partnered with New Holland to develop a sales-focused web application to efficiently manage and run this complex program for hundreds of dealers. As complex as the logic, the coding, and the database are, the application is remarkably simple to use.

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