B2B Lead Generation & Sales Funnels
Turn searchers into customers
If you struggle with leads that don’t pan out, it’s time for a change.
Lead generation is often confused with demand generation. While demand generation is all about getting your business noticed, lead generation services focus on the process of attracting prospects to your website and turning them into customers.
VIG packs end-to-end lead generation services into a single source, enabling us to do whatever it takes to generate high quality leads for your business.
- Back-End Technical Capabilities
- Content Marketing> and Copywriting
- CRM Analysis and Optimization
- E-mail Marketing Campaign
- Funnel Creation and Optimization
- Integrated Marketing Campaigns
- Landing Pages and Offers
- Lead Generation> Campaigns
- Paid and Organic Marketing
- Prospect Research and Definition
- Search Engine Marketing
- Search Engine Optimization
- Social Media Marketing and Promotion
Lead Generation Marketing
We start with research to understand what your prospects are looking for. From that information, we pre-qualify prospects and work to move them from a Marketing Qualified Lead (MQL), to a Sales Qualified Lead (SQL), to a paying customer. Based on research analysis, we build a comprehensive sales funnel that connects with your prospects at every stage of their buying journey.
We look at search not only in terms of SEO, but through paid media to test messages, keywords, and offers. Combining Paid For loading at the top of the funnel with organic efforts increases the likelihood that prospects will find you when they are looking for products or services like yours.
- VIG uses our SEO and back-end technical prowess to load funnels at the top so prospects can find you organically.
- We focus on improving lead quality by analyzing traffic, acquiring contact information, and lead scoring.
- CRM tracking and lead nurturing move prospects through the funnel to where they either fall out or become a customer.
- Deep data analysis helps fine tune our efforts throughout the process.
- Social selling delivers your message to precisely targeted prospects that have already been qualified.
Get more high-quality leads with lead generation services from VIG. Call today to learn more.