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Category: Design & Brand Strategy


Reputation Management: What You Need To Know


Reputation Management: What You Need To Know

Posted On February 14, 2018

Reputation management is a pivotal component of building and maintaining your brand’s image. Done well it can translate to improved sales and better relationships from your customers. Learn the essentials of reputation management today!

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Top 3 Reasons Why You’re Not Closing Leads


Top 3 Reasons Why You’re Not Closing Leads

Posted On January 29, 2018

Sales falling short of projected goals? Losing bids to competitors you know you should be winning? With a few simple changes to your sales strategy, you too can close more leads and build solid relationships with your clients.

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How to Analyze The Quality of Your Website


How to Analyze The Quality of Your Website

Posted On December 8, 2017

Ever wondered what makes certain websites stand out from the rest? Or how firms & agencies optimize their client’s websites to improve their business? At VIG we’ve put together our list of top tools and methods for evaluating websites and improving performance overall. Think VIG!

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Understanding Information Architecture


Understanding Information Architecture

Posted On November 3, 2017

Imagine going to a website where you had to do very little thinking about where you wanted to go to find what you came for; you were able to find everything you needed within two to three clicks. Is your company’s website doing this for visitors?

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SEO 101: Using Pillar Pages


SEO 101: Using Pillar Pages

Posted On October 31, 2017

Pillar pages are one of the latest ways content strategists and web developers are organizing content for SEO. Stay ahead of the game with tips and tricks that can work for your business.

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The Value of A/B Testing


The Value of A/B Testing

Posted On October 26, 2017

A/B Testing is one of the easiest ways to improve the performance of your digital marketing efforts. Whether you want to improve your website or email campaign, A/B Testing can help you make the most of your efforts.

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